ikas Assessment and Step-by-Step Tutorial for 2024

Users can create online stores within minutes without any technical knowledge or expertise with ikas. You can sell physical and digital products on your ikas store and manage omnichannel selling on various marketplaces, including Amazon (all from the convenience of a single dashboard).

It’s worth noting that your marketplace inventory automatically updates when you make a sale on your ecommerce website.

ikas offers a free 7-day trial and three price plans after that. Each plan includes a generous number of features, including free customer support, 16 contemporary website themes, an SSL certificate, unlimited product uploads, site traffic, and web space.

Themes are customizable and can be modified using the ikas drag-and-drop theme editor. ikas also offers a range of marketing and automation features on each price plan.

Abandoned cart reminders and marketing promotions (e.g., 3 for the price of 2) are available on all plans.

Founded in 2017, ikas has offices in Berlin and Aalen, Germany, as well as Istanbul and Ankara, Turkey. It’s primarily aimed at European and Turkish eCommerce entrepreneurs and companies, and at the time of writing, 6,000 businesses use it to fuel their websites.

ikas Pricing

Other than its free seven-day trial, ikas affords three pricing plans. All costs are in euros, together with VAT, and may be paid utilizing Stripe or PayPal:

1. Starter: €25/mo paid yearly or €35/mo month-to-month
2. Hero: €69/mo paid yearly or €99/mo month-to-month (that is the preferred plan)
3. All-in-One: €199/mo paid yearly or €299/mo month-to-month

All plans provide the next:

• A “lightning-fast” e-commerce storefront
• Free buyer help
• FreeSSL certificates
• Search engine optimisation optimization
• Gross sales reviews
• Limitless product uploads/gross sales, website guests, and net area
• 16 web site themes to select from
• One-page checkouts
• Cart reminder campaigns
• Want lists
• Product evaluations
• Entry to digital advertising and marketing and on-line market integrations
• Returns administration
• You may promote bodily and digital merchandise worldwide
• You may set transport zones based mostly on postcodes
• Promote and handle in-store merchandise
• You may create pricing and transport affords
• Entry to stock administration

Nonetheless, the next options are per plan:

Entry all of the above and:

• 5 worker accounts
• 3 inventory places (shops and warehouses)

All of the above and:

• 10 worker accounts
• A number of on-line retailers
• Ship automated deserted cart reminders (these can embrace low cost codes) by way of electronic mail, SMS, and Whatsapp messages (Whatsapp is optionally available)
• Product evaluations – (prospects can embrace photographs)
• Non-obligatory cross-selling and upselling options
• Social login (prospects can log into your web site with their Google and Fb accounts)
• You may provide customizable merchandise (i.e., prospects can customise these merchandise with their model’s texts and graphics)
• Prolonged marketing campaign administration
• You may provide prospects the choice to ‘Click on and acquire.’
• You may provide native supply out of your retailer throughout opening hours.
• Amongst different issues, you possibly can ship SMS notifications to prospects about their order standing.
• Handle as much as six inventory places (your warehouses and shops)

You profit from all the above options, plus:

No ikas evaluation can be full with out a fast pro-cons listing:

As beforehand acknowledged, ikas affords free help throughout all its plans, accessible by way of telephone, and electronic mail. As well as, ikas customers obtain a free one-hour onboarding session with a member of the ikas buyer care workforce.

Nonetheless, self-help sources are virtually non-existent; no video tutorials or guides exist. That mentioned, there’s a weblog with posts organized into classes, together with Digital Commerce, E-Commerce, Entrepreneurship, and Social Media.

Plus, every characteristic web page affords an FAQ part, which helps deal with widespread questions.

As for person evaluations, I headed to a variety of evaluation platforms to see what persons are saying about ikas:

G2 reviewers give ikas an general ranking of 4.4 out of 5 stars. Customers reward that there aren’t any hidden charges, ikas’s pace, and its multilingual capabilities.

Nonetheless, reviewers had been much less optimistic concerning the restricted variety of integrations and ikas’s costs.

Elsewhere, Capterra customers give ikas a convincing 4.8 stars out of 5, liking its 12 months, 8am-10pm buyer help, ease of use, and ikas’s big selection of options.

The negatives primarily revolve across the restricted selection of templates and “lack of web site administration customization.”

Ding-ding! We’re midway by my ikas evaluation.

Its lowest-paid plan affords a superb vary of options and a seven-day free trial.

That mentioned, template choices and integrations are restricted. Additionally, as there’s a scarcity of self-help sources, newbies might discover ikas’s studying curve steeper than competing platforms like Wix or Shopify.

Nonetheless, though ikas’s templates lack in quantity, the 16 out there are enticing, code-free, and simply customizable, permitting you to create a ravishing storefront.

As well as, its dashboard is comparatively simple to navigate, and I like that you may handle your eCommerce retailer, market, and in-person gross sales in a single place.

ikas Person Information

Shifting on to the second half of my ikas evaluation. I made a decision to strive ikas to see if its assertion that you may arrange “your very personal on-line retailer” in “simply three easy steps” was correct.

These three steps are as follows:

1. Design your eCommerce web site
2. Add merchandise to your web site
3. Full your eCommerce web site

Clearly, you want to carry out a number of further actions inside every step, not least organising an account first!

ikas’s pricing web page additionally states, “Organising an ikas store often takes 1 to three days. The required length is dependent upon the variety of merchandise and the chosen bundle.”

With that in thoughts, let’s have a look:

This half was simple. From ikas’s house web page, click on the “Begin Free Trial” button and kind in your:

• First identify
• Final identify
• Retailer identify
• E mail deal with
• Cellphone quantity
• Create a password

After which, click on the purple “Create My Trial Retailer” button. ikas then asks a couple of extra supplementary questions on the kind of retailer you need to create (however you possibly can skip these for now).

Then it’s straight to the ikas dashboard (as pictured beneath):

The left-side menu lets you entry all facets of organising and managing your retailer. Alternatively, you possibly can click on the purple retailer icon on the backside of the left-side menu simply above the “settings” icon.

Now, you want to full the remaining 4 steps pictured above (the final being – make a sale!). So, with that mentioned, let’s discover how to try this:

Click on the “Import” button in your dashboard. You’re then taken to a web page the place you possibly can import merchandise by way of CSV and XLSX information.

Alternatively, you possibly can add merchandise by clicking the “Add a Product button.” This populates two choices: ‘Easy Product’ (i.e., you possibly can add a product as a single merchandise) or ‘Variant Product’ (i.e., you possibly can add a number of merchandise with completely different attributes, comparable to dimension and coloration).

In every occasion, you’re taken to a web page the place you possibly can add the mandatory product info, together with product title and kind, value, picture and/or video, description, Search engine optimisation, and extra.

As soon as completed, you possibly can transfer on to the following step.

• Out of your dashboard’s homepage, choose the “Select Your Theme and Edit” bar.
• You’ll be taken to a theme customization web page. Right here, ikas reveals a theme which may fit your retailer. In case you don’t prefer it, click on the “Add Theme” button to see the entire listing of themes ikas affords.

• Choose a theme you want. You’ll then be requested to provide the theme a reputation. Click on “save,” and the theme can be put in and saved in your dashboard, from which you can begin customizing it.
• From the dashboard, click on the “Customise the Theme” button.
• You’re then taken to the editor. From the left-side toolbar, you possibly can choose varied customization choices, together with enhancing the next:
  • Add textual content
  • Footers
  • Headers
  • Product slider
  • E mail deal with
  • Banner

…And extra.

• You’ll additionally see an Search engine optimisation button on the high proper of the left-side menu. Click on that so as to add Search engine optimisation titles and descriptions. With every motion you carry out, keep in mind to click on the purple “Save” button within the high left-hand nook.

When you’ve edited your themes and are pleased with them, you possibly can return to your dashboard homepage.

To entry your themes at any time, click on in your retailer icon within the left-hand menu of your dashboard after which click on on “My Themes”.

• Click on the “Configure Fee Settings” bar out of your dashboard’s homepage.
• Then, click on the “Add Fee Technique” button.

• You may then add the cost strategies you want to provide prospects. You may select from the next:
  • PayPal
  • Stripe
  • Fee on supply (money)
  • Pay on supply (bank card)
  • EFT
  • Mollie
  • United Fee TR
  • Payriff AZ
  • Paratika TR
  • Sipay TR
  • Klarna
  • Apcopay MALTA
  • Param

Please replace the picture, wedon’t have adyen anymore

In every occasion, click on on the cost methodology(s) you intend to supply. You’re then taken to a web page to attach your account along with your most popular cost gateway along with your ikas account (as illustrated within the screenshot beneath). On this occasion, we chosen Stripe:

Along with the core steps listed above, you’ll seemingly must do a couple of different issues to get your retailer up and working.

Though these steps aren’t included in ikas’s fast information in your dashboard’s homepage, you’ll nonetheless seemingly want to finish the next:

• Out of your dashboard’s homepage, choose the “Select Your Theme and Edit” bar.
• From the left-side menu, click on “Buyer Settings.”
• From right here, you possibly can edit your checkout web page settings. For instance, you possibly can specify what prospects need to fill out in your checkout web page and make particular fields obligatory, comparable to inputting a contact cellular quantity or their postcode.

On this web page, you can too provide prospects the selection to:

• Have their order present packaged
• Add a coupon code
• Checkout as a visitor
• Settle for your phrases and situations

• Once more, choose the “Select Your Theme and Edit” bar out of your dashboard’s homepage.
• From the left-side menu, click on “Transport Settings.” Right here, you possibly can add your inventory places. It’s also possible to customise your “Transport Guidelines”. This consists of:
  • Which nations you’ll ship from
  • Which supply strategies you’ll provide (both customary transport or quick supply
  • Transport guidelines (For instance, routinely providing free supply after a buyer spends over a set quantity. Or setting paid supply if the client spends lower than the restrict you’ve set)

When you’ve created your transport guidelines, they’re seen on the primary transport web page of your dashboard.

It’s also possible to handle buyer returns by configuring your “Return Settings”. Click on “Edit Refund Settings” to create guidelines for accepting returns.

• Once more, choose the “Select Your Theme and Edit” bar out of your dashboard’s homepage.
• From the left-side menu, click on on “Automations.” From right here, you possibly can arrange your:
  • Deserted cart settings: To re-engage with customers by way of electronic mail after they go away their checkout earlier than finishing the cost/
  • Again-in-stock alerts: Notify prospects by electronic mail when their desired product is again in inventory.
  • Product evaluations: E mail prospects post-purchase to ask them to guage your merchandise
  • Cash switch reminders: E mail prospects to remind them to settle their unpaid orders

• You guessed it: out of your dashboard’s homepage, choose the “Select Your Theme and Edit” bar.
• Then, from the left-side menu, choose “Notifications.”
• From right here, you possibly can customise all of your electronic mail settings and notifications:

Beginning with E mail Settings:

• Click on on “Edit E mail Settings,” there, you possibly can add the e-mail addresses to which order and return requests are despatched. It’s also possible to choose your language desire (English, Turkish, or German).
• Click on “Save” as soon as completed.

Returning to the “Notifications” web page (illustrated above), you possibly can customise emails with your personal branding and content material when sending prospects notifications regarding:

• Orders
• Cargo
• Refunds
• Clients
• Automations

(Inside every of the above classes, you’ll see a listing of all the assorted emails you possibly can ship to prospects)

For instance, below orders, there are ten several types of emails you possibly can customise and ship to prospects, together with:

• Order canceled
• Order created
• Order delivered
• Fee authorized

…And so forth.

With Transport notifications, there are three electronic mail drafts you possibly can customise:

• Order prepared for cargo
• Order fulfilled
• Order monitoring info

With refund notifications, there are 4 electronic mail drafts you possibly can customise:

• Order refunded
• Order refund request
• Order refund request authorized
• Order refund request rejected

With buyer notifications, there are two electronic mail drafts you possibly can customise:

• Reset password
• The client’s welcome message after they create an account

With automations, there are 4 electronic mail drafts you possibly can customise:

• Deserted checkout
• Buyer evaluation
• Product again in inventory reminder
• Cash switch reminder

All you want to do is click on on the edit icon for the e-mail sort you’re concerned about. You’ll be taken to the customization web page for that electronic mail.

From right here, you possibly can customise the emails, as proven within the instance beneath:

When you’ve completed customizing your electronic mail, click on the purple “Save” button on the high proper nook of the display screen.

• Out of your dashboard’s homepage, click on the “Settings” icon on the backside of the left-hand menu.
• This takes you to what’s basically your retailer’s again workplace. From this web page, you possibly can edit the next:
  • Service provider Settings: You may edit settings your retailer’s settings, together with your deal with, most popular forex, and time zone, and outline order quantity and forex formatting guidelines.
  • Inventory Areas: You may outline a number of inventory places. Your value plan, nonetheless, limits you to the variety of places it permits.
  • Tax Settings: You may outline country-based tax charges and specify whether or not product pages embrace or exclude taxes.
  • Filters and Search: Amongst different settings, customise the filters prospects see in your on-line retailer’s search perform.
  • Employees Members: Whenever you add new employees members to your retailer, you possibly can assign completely different permissions to those accounts.
  • Retailer Exercise Historical past: View and filter the actions carried out by employees members or functions.
  • Transport Template: Customise your transport label’s info and paper dimension.
  • Languages and Translations: You may add a brand new language to your retailer and carry out bulk or particular person translations for mentioned language.
  • Buyer Attributes: Customise the fields utilized in your registration kind to assemble extra buyer info.
  • E mail Area Settings: Use your personal area to extend electronic mail deliverability.
  • Retailer Switch Settings: Import your prospects and merchandise from different platforms like Wix.

All order administration may be completed from the left-side toolbar in your dashboard’s homepage. Simply click on “Orders.”

From right here, you possibly can submit orders, acquire funds, and test the standing of your orders.

Underneath the “Orders” tab, you will see a sub-menu itemizing the next choices:

• Drafts
• Deserted Cart
• Tags: Create order tags that will help you handle orders; for instance, mark orders as pressing

• From the left-sidebar in your dashboard’s homepage, click on “Clients.”
• Right here, you possibly can handle your entire prospects’ info, together with their identify, deal with, electronic mail contact particulars, telephone quantity, and order historical past. Clients will routinely seem right here after they have ordered out of your retailer.
• It’s also possible to add prospects by both clicking:
  • Import: (Add prospects by way of a CSV or XLSX file)
  • Add New Buyer: (Manually add the aforementioned buyer particulars for particular person prospects).

As well as, you possibly can add and handle buyer teams. These are nice for focusing on particular prospects with tailor-made advertising and marketing campaigns, sending bulk emails, and working extra granular reviews:

• Underneath the “Clients” tab on the left-side menu, click on “Buyer Teams.”
• Click on on the purple “Add Buyer Group” button. You may then carry out one among two actions:
  • Manually add prospects to a bunch.
  • Create a dynamic buyer group by routinely grouping prospects who meet particular standards (e.g., their most popular language, their spending restrict, and so forth).

Final however not least, you can too add a weblog to your eCommerce retailer.

• Out of your dashboard’s homepage, choose the “Select Your Theme and Edit” bar.
• Click on the “Weblog” button on the backside of the left-side bar.
• Choose the purple “New Weblog submit” button. From right here, you’re taken to a web page the place you possibly can add your submit’s content material and your:
  • Weblog title
  • A brief description of the weblog submit
  • Picture
  • Creator identify
  • Class
  • Tag
  • Language
  • Search engine optimisation titles and descriptions

• As soon as completed, click on “Save.”

So as to add the extensions talked about above (Google Analytics et al.), click on “Extensions” within the left-side menu of your dashboard. You may add any or all the extensions to your retailer.

From the left facet toolbar of your dashboard’s homepage, click on “App Retailer.” You’ll see the apps we referred to earlier that ikas integrates with. Every has an “set up” button.

Alternatively, to combine with different gross sales channels, return to the left toolbar of your dashboard’s homepage and click on on the + subsequent to “Gross sales Channels.” You may then add the next:

• POS (level of sale) to your bodily retailer
• B2B Wholesale (On-line) Retailer: Set distinctive costs for purchasers or buyer teams and permit solely approved customers to see your merchandise or costs.

That brings us to the top of my ikas evaluation! Hopefully, my ikas evaluation has offered loads of meals for considered ikasIkas’s choices, costs, options, and, importantly, the way it works.

Though ikasIkas is much less well-known, it affords subscribers many options, even on its most cost-effective plan.

As well as, the dashboard is straightforward to navigate, and ikas’s themes are enticing and easy to customise with no coding expertise wanted.

The customers typically reward the platform on evaluation websites, and it’s definitely constructive that there are not any hidden charges.

So, can you actually arrange your personal on-line ikas retailer in “simply three easy steps?” In principle, sure.

However in follow, as our information has simply demonstrated, you’ll seemingly need to undergo a number of extra hoops to stand up and working.

The place it falls is its lack of understanding, notably since there are not any directions or movies that stroll you thru your retailer setup, which can be a deal breaker for newbies.

Alternatively, you do get a one-to-one hour-long onboarding session once you join.

Are you contemplating becoming a member of the 6,000+ companies already utilizing ikas? Tell us what you suppose within the feedback beneath!